Our client is a leading mobile platform enabler in Asia Pacific. Headquartered in Singapore with offices in 9 countries, it supplies Mobile Enabler Software Platform and Content to Mobile Operator, Enterprise, Retail, and Consumer directly.
The company started in 2002 and has a team of 150 people with more than half work force in product development. Its key technologies include Messaging, Data Trans-coding, Data Visualization, Web, WAP, and Apps Store Management. These key technologies later developed into many mobile applications and platforms that meet the needs of Retail, Healthcare, Enterprise, Government, and Security sector.
Today, our client solutions have empowered organizations across different industries around the globe. After successfully launched retail and enterprises business solutions last year, our client is ready to introduce the patent-pending Flash Message technology that enables Telco to seamlessly reach-out customers regardless their mobile device platforms.
Digital Advertising Manager
· Experienced in online advertising via mobile WAP, Web and in-apps
· Planning WAP, Web, email, social media and display advertising campaigns
· Measure and report performance of all digital marketing campaigns, and assess against goals (ROI and KPIs)
· Identify trends and insights, and optimize spend and performance based on the insights
· Brainstorm new and creative growth strategies
· Plan, execute, and measure experiments and conversion tests
· Collaborate with internal teams to create landing pages and optimize user experience
· Collaborate with agencies and other vendor partners
· Experience in optimizing landing pages and user funnels
· Experience with A/B and multivariate experiments
· Highly creative with experience in identifying target audiences and devising digital campaigns that engage, inform and motivate
· Solid knowledge of website analytics tools
· Up-to-date with the latest trends and best practices in online marketing and measurement
· BS/MS degree in marketing or a related field
· Proven working experience in digital advertising
· <32 years old