Responsibilities
- Monitor and optimize paid media campaigns (Google Ads, Meta, Criteo, etc.)
- Analyze performance data and generate actionable insights to maximize ROAS
- Plan and execute monthly digital campaigns (promo, seasonal, launches
- Coordinate with creative team for new ad materials
- Managing web day to ensure web content (banners, promo pages, product info) is up-to date
- Coordinate with HQ & Regional developers and partners for site enhancements
- Support budget planning, spend tracking, and campaign ROl evaluation
Requirements
- 3+ years of experience in digital marketing, performance ads, or eCommerce
- Strong analytical mindset, familiar with GA4, Google Ads, Meta Ads
- Experience in website management and user experience optimization
- Able to work cross-functionally in a fast-paced environment
- Proficient in Excel, data visualization, and reporting tools