Key Responsibilities
Distributor Management: Build and maintain long-term relationships with dealers. Conduct regular business reviews to evaluate performance and identify growth opportunities.
Channel Strategy: Develop and implement sales strategies specifically designed for the distribution model to increase market share and reach.
Onboarding & Training: Identify, recruit, and onboard new distributors. Provide comprehensive product training and "sales enablement" to the distributor’s sales force.
Inventory & Forecasting: Monitor distributor inventory levels to ensure product availability. Provide accurate monthly and quarterly sales forecasts based on channel data.
Marketing Support: Coordinate with the marketing team to provide distributors with necessary POS materials, co-branded collateral, and promotional support.
Performance Monitoring: Track distributor KPIs, including sell-in/sell-out data, inventory turnover, and geographic coverage.
Conflict Resolution: Manage "channel conflict" by ensuring clear territories and pricing guidelines (e.g., MAP pricing) are followed across the network.
Required Qualifications & Skills
Experience: 8+ years of experience in Sales, with at least 3 years specifically managing indirect channels or distributors.
Education: Bachelor’s degree in Business, Marketing, or a related field.
Negotiation: Proven ability to negotiate contracts, margins, and rebate structures that benefit both the company and the partner.
Analytical Skills: Proficiency in CRM software (Salesforce, HubSpot) and data analysis to interpret sales trends.
Communication: Exceptional interpersonal skills with the ability to influence and motivate external teams that do not report directly to you.
Travel: Willingness to travel (approx. 30–50%) to visit distributor sites and attend industry trade shows.